October 01, 2007
Do You Need A Broker?
The question in the title is misleading. Most individuals have no choice whether to use a broker, since they're not members of an exchange. Those members (their employees, really) are the only ones who can actually execute a trade and they don't take calls from individual investors.
They're called Floor brokers and they're the one's who actually buy and sell securities on the floor of a securities exchange. You can watch them on TV waving their hands vigorously and yelling at one another.
So the question really should be: "What Kind of Broker Do You Need?"
Prior to 1975, Full-Service brokers were about the only choice. Then the world gave birth to discount brokers and life changed. In the 1990s, it changed again with the beginnings of Internet trading for average investors. Note that trading over networks had already been going on between large investors for decades.
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Those two facts - technology and research - are the basis for deciding what kind of broker you need.
Some are comfortable with executing trades by making those few mouse clicks, others want some human contact - even if nothing more than an efficient-sounding voice - before plunking down a few thousand.
Full-Service brokers, if you find not only the right company but that special individual, can provide you with more than an efficient-sounding voice. Good brokers, and they do exist, offer their clients sound advice based on good research.
No one can predict with certainty any particular price for any stock five hours from now, nor five years from now. But massive statistical studies are undertaken and research analysts do conduct and study them then pass on their recommendations to brokers.
When those brokers are astute they can make reasonable judgments about the likelihood that long rock-solid Acme, Inc will fold in three months, or that newcomer Whizzard Techno-Babble is about to skyrocket.
If that kind of advice and 'partnering' is worth the commissions you'll pay, then a Full-Service broker is for you - especially if you have neither the time nor the temperament to undertake that research yourself.
Others, with more time or analytical interests - or perhaps, just more chutzpah - may find it not only financially worthwhile, but intellectually and emotionally satisfying to take the reins themselves. This is especially true for short-term traders, day traders even more so.
To these types, research isn't a burden or a bafflement it's an adventure. And the deep discount brokers, or pure Internet trading accounts, are the perfect fit for them. Reports, some free others available at varying cost, can be had in greater abundance than even they have time or desire to study.
So, along with determining how much money can be saved by using the broker behind Door #1 vs Door #2, study yourself and decide which kind of trader you are. That's the best way to choose which kind of broker you need.
Posted by Stock at 04:26 PM | Comments (0)
June 12, 2006
Stock Brokers
Brokers handle most of the buying and selling on the stock market, and the average investor will use a brokerage service to handle his trades. There is a broad range of brokerage services available. There are brokers who offer many services for aiding their clients meet their investment goals. These 'full-service brokers' can give advice about which stocks to buy and sell and often have full research facilities for analyzing market trends and predicting movements.
These perks are not free – full service brokers charge the highest commission rates in the industry. Whether or not you decide to use a full-service broker depends on your level of self-confidence, your knowledge of the stock market and the number of trades you regularly make.
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The least expensive way to trade stocks is usually with an online brokerage. Both full-service and discount brokers usually offer discounts for orders placed online. Some brokers operate exclusively online and offer even better rates.
No matter what type of broker you choose, you must first open an account. Each broker sets their own requirements for maintaining an account balance but it is usually between $500 and $1000. When choosing a broker look at the fine print and find out about the fees involved. Some brokers charge an annual maintenance fee while other charge fees whenever your account balance falls below the minimum.
There are two basic types of brokerage accounts. A 'cash account' offers no credit – when you buy you pay the full amount of the stock price. A 'margin' account, on the other hand, allows you to buy stock 'on margin' – the brokerage will carry some of the cost of the stock. The amount of margin varies from broker to broker but the margin must be protected by the value of the client's portfolio. If the portfolio falls below a specified amount the investor will have to add more funds or sell some stock. Margin accounts allow investors to buy more stock with less cash thereby realizing greater gains (and losses). Because they involve more risk than cash accounts, margin accounts are not recommended for inexperienced traders.
Before choosing a particular broker the investor should carefully consider his needs. Does he wish to receive advice about which stocks to buy? Is he uncomfortable making trades on the Internet? If so, he should go with a full-service broker. Technology savvy investors who have the knowledge and confidence to make their own trading decisions are better off with a discount broker.
After deciding which type, compare a few competitors. There can often be significant differences in costs when all the annual fees and brokerage rates are factored in. Try to gauge how many trades you expect to make in a year, how much cash you can deposit into your account, whether you wish to use margin accounts and which services you need. This information will allow you to compare the actual costs of various brokers.
Posted by Stock at 09:21 PM | Comments (0)
